Broker Compensation and Fiduciary Risk: What Plan Sponsors Need to Understand Now



Broker Compensation and Fiduciary Risk: What Plan Sponsors Need to Understand Now

Most plan sponsors focus on benefit costs they can see.
What often gets overlooked is how service providers are compensated behind the scenes.

Why Compensation Matters Under Fiduciary Standards

Fiduciary responsibility isn’t just about outcomes.
It’s about process, impartiality, and reasonableness.

To meet that standard, sponsors must understand:

  • Who is being paid

  • How much they’re being paid

  • By whom

  • For what services

    You cannot evaluate reasonableness without understanding compensation.

Common Broker Compensation Structures Sponsors Overlook

Most benefit brokers are compensated through combinations of:

  • Carrier commissions

  • Overrides or volume-based bonuses

  • Contingent or incentive compensation

  • Administrative allowances or fees tied to vendors

These structures are legal and long-standing — but they are often poorly understood by plan sponsors.

Why “Invisible” Compensation Creates Risk

When compensation is indirect:

  • Sponsors assume costs are embedded or irrelevant

  • Conflicts are harder to identify

  • Documentation is often incomplete

From a fiduciary perspective, lack of visibility creates exposure — not because the arrangement is improper, but because it cannot be evaluated or defended.

What Transparency Is Changing

Recent regulatory and litigation trends are pushing compensation into the open:

  • CAA fee disclosure requirements

  • Increased scrutiny of PBMs and carrier arrangements

  • Greater focus on conflicts of interest

As transparency increases, expectations change.

Sponsors are now expected to understand and evaluate these arrangements — not just receive them.

The Retirement Plan Parallel (Again)

Retirement plans went through this exact transition:

  • Indirect compensation became visible

  • Fiduciary expectations rose

  • Litigation followed

Health and welfare benefits are now entering the same phase. 

What Prudent Plan Sponsors Are Doing Differently

Forward-thinking sponsors are:

  • Requesting full compensation transparency

  • Validating broker recommendations with independent review

  • Documenting how compensation was evaluated

  • Separating advice from incentives where possible

These steps reduce risk — without disrupting relationships.

The Bottom Line for Sponsors

Broker compensation isn’t inherently problematic.

Not understanding it is.

Clarity allows sponsors to:

  • Fulfill fiduciary obligations

  • Defend decisions

  • Maintain trust with participants

And that clarity is becoming the new baseline.

If you haven’t reviewed how your service providers are compensated, now is the time to understand it — before you’re expected to explain it.

📩 Ready for an independent evaluation that goes beyond fees? Let’s talk.

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Why Relying on Non-Fiduciaries Creates Risk — Even When Everyone Is Acting in Good Faith